FLYTA is a creative consultancy formed to bring clients creative business solutions rooted in innovation and cultural trends.
/flee·tah/ is a Scandinavian term meaning “to float” or “to be capable of floating.”
FLYTA represents the desire to achieve the feeling of floating in everything we do…whether it’s floating in powder, catching a wave, or reaching a creative “flow state” in which the brain takes a back seat and your senses and intuition take over.
Robb McNeill |
CCO/CEO
10 years of experience in Marketing & Advertising working client side for General Mills, and agency side with brands like adidas, Reebok, Nike, LEGO & the NHL.
Greg Samuelsen |
COO/CFO
15 years of experience in Investment Banking, guiding institutions as they enter uncharted waters of the public equity markets.
Our Values
1 - Nervous is good.
If we’re not helping you push your boundaries, we’re not doing our job. Take joy in the fear of the unknown, growth is waiting for you on the other side.
2 - You’re a creative too.
Roll up your sleeves and get your hands dirty. We want all of our clients to feel ownership over the ideas and things we help produce.
3 - Strategy. Strategy. Strategy.
We don’t do anything just for the sake of beauty or a cheap laugh. Years of experience, cultural insight and innovative solutions drive our every move.
4 - “This is a process, it’s a process, it’s a process.” -Brad Pitt (Billy Beane) in Moneyball (watch here)
Trust it. It will pay off. It might be uncomfortable now but eventually it will feel easy…like you’re floating.
5 - Business + Creativity = Success
The two don’t have to be exclusive. Business practices can be creative, and creativity can drive business. We’re here to help you thrive at both.
6 - Are we having fun yet?
Whenever possible. Let’s make sure we’re having a good time. We want to work with people we’d call friends. Collaboration is key, and it’s a heck of a lot easier when you want to be there.